Disparate impact is evidence of racism. Except when it impacts white people. In which case it’s awesome. And then the disparate impact of firing white people to improve diversity can be celebrated with no fear of lawsuits whatsoever.

Enter Chevron

Oil major Chevron Corp expects to reduce the dominance of white males in company management during cost-cutting this year, upping the share of senior level jobs held by women and ethnic minorities to 44% from 38% last year, the company said in a statement.

Like most of its peers in an industry struggling with the collapse of oil prices this year, Chevron is cutting spending, consolidating business units, and has asked some managers to reapply for their jobs.

In an email sent to employees this week and seen by Reuters, Chief Human Resources Officer Rhonda Morris said the company selected 26% women for global roles in a second round of appointments and, in the United States, 29% of candidates selected were from ethnically diverse candidates.

A spokeswoman for the company confirmed the details and said those selections were permanent and that the diversity ratio was expected to remain at around 44% at the end of all appointment rounds.

Oh So Woke!

I suspect that most of the people being fired offer more value than Rhonda Morris does. But, as I’ve repeatedly said, wokeness is a fetish among overvalued massive companies with limited competition and less imagination.

The woke/broke formula holds, it’s just a long term process. Wokeness is just the latest gimmick embraced by companies with no meaningful ideas for moving forward.

And the current exciting gimmick is embracing racism.

Originally posted at Frontpage Mag